Showing posts with label Earnings/Reports. Show all posts
Showing posts with label Earnings/Reports. Show all posts

Thursday, April 9, 2015

New AdSense performance reports deliver quick and easy insights

Your performance reports are the key to gaining insights into how much you're earning and what impacts those earnings. To give you quick and easy access to these reports, we�ve introduced a new design for AdSense reporting with a new dashboard.
Fig 1. New Performance reports tab
With the redesigned Performance tab, you now have more control and flexibility, allowing you to better understand your AdSense earnings and performance. Some of the highlights of the new performance reports include:
  • Easier analysis: Get deeper insights by adding, changing or removing dimensions with the simple, redesigned dimension selector.
  • Simple metrics: Better understand your earnings with the redesigned metric families. We've designed metric families to group related reporting metrics and separate the different ways you make money from ads. For instance, the Clicks metric family includes metrics that relate to the CPC bid type.
  • Flexible reporting: Configure your filters the way you want. You can now apply multiple filters to your reports with the redesigned multiple filtering. For instance, you can now filter your Ad sizes report by both the country and platform dimension.
Fig 2. New reporting dashboard
To give you a centralized view of your account�s performance, we�ve also built a new reporting dashboard. With the new reporting dashboard, you can:
  • Access your top performance metrics: Switch easily between three key performance metrics: Estimated earnings, pageviews, and page RPM.
  • Understand what�s driving your key metrics: Analyze your top performance metrics by five different dimensions: Time, top platforms, top countries, top channels, and top sites.
  • Perform detailed analysis: View more detail for any report in the dashboard by clicking on �View report.� 
To see your new AdSense reporting design and reporting dashboard, opt in below. Alternatively, you can opt in from within the Performance reports tab in your AdSense account. 
Start using new AdSense reporting today and let us know your thoughts in the comments below.

Posted by Agnieszka Janowska and Daniel Kenyon-Jones, AdSense Reporting Team
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Monday, February 23, 2015

Introducing the new AdSense Revenue profile

Starting today, a new Revenue profile report will be available in your AdSense account. Currently, AdSense reporting shows you an average of your ad request RPM. This new report will help you understand the value of your top performing ad requests in more detail.

The AdSense ad auction handles billions of ad requests each day, channeling demand from AdWords advertisers and Google certified ad networks (via the DoubleClick Ad Exchange) to our publishers. This real-time digital ad marketplace works to serve high paying ads on your site. Now, you will be able to see the performance of these valuable ads. For example, you can now see the RPM of the top 5% of ads performing on your site.


To make sure you're getting the most out of the ads on your site, follow these best practices:

The new Revenue profile report is available if your AdSense account receives a minimum number of ad requests. It currently offers an aggregate view of your account and we are working to offer a more complete picture with detailed reporting in the future.

Find out more about the new Revenue profile in the AdSense Help Center and let us know what you think about this feature in the comments section below.

Posted by Nick Radicevic - AdSense Product Manager
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